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Slkor is vigorously expanding its overseas markets, and its precise marketing efforts in Turkey have yielded fruitful results

release time:2024-03-15Author source:SlkorBrowse:1273

Since 2022, Slkor has set its sights on overseas markets in an effort to establish "Slkor" as an influential international brand. With a clear and methodical layout, Slkor has been steadily advancing its strategy. Following the first phase of extensive advertorial placements containing a vast amount of information, the company has now embarked on the second phase of targeted marketing. Currently, Slkor (www.slkoric.com) has achieved significant success in the Turkish market, paving the way for greater international success for the company. Mr. Song Shiqiang, CEO of Slkor, stated, "Slkor is actively planning to expand into overseas markets, with Turkey serving as the starting point. We aim to gradually establish a strong brand image in the international market." 

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Slkor released a company profile in a Turkish daily newspaper

 

Currently, Slkor Micro has translated company news, product information, and technical materials into Turkish and published them on Turkish websites and other external online platforms. By translating and releasing content in Turkish, Slkor Micro has effectively met the demand of Turkish market consumers for localized information. This not only makes it easier for local consumers to understand and accept Slkor Micro's products and services, but also enhances the company's competitiveness in the Turkish market. With increased dissemination and exposure of this information, Slkor can attract more potential customers and expand its market share. This strategy aims to further promote the visibility of Slkor brand in the Turkish market, increase the company's exposure, and contribute to the expansion of overseas markets through internet marketing. Additionally, by publishing Turkish language content on Turkish websites and external platforms, precise marketing in the local market has been achieved. This targeted promotional strategy helps to enhance the credibility and awareness of the brand, establishing a more friendly and approachable image for the company. At the same time, it lays the foundation for building closer business relationships with more Turkish clients in the future.

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Slkor released a company introduction in a Turkish business newspaper

 

Slkor chose Turkey as a crucial breakthrough point, and this decision was not arbitrary but based on a comprehensive assessment of various factors. Firstly, Turkey boasts a vast market with over 80 million people, providing Slkor Micro with a significant potential consumer base. This means that in the Turkish market, Slkor Micro has broader room for development and more business opportunities, with the potential for rapid growth in sales and market share. Secondly, Turkey's strategic geographical location, known as the "crossroads of Europe and Asia," positioned at the intersection of Europe and Asia, makes it a vital bridge connecting the two continents. By selecting Turkey as a gateway to overseas markets, Slkor can swiftly access the European market and expand its international business footprint. Additionally, Turkey possesses a relatively advanced industrial base and industrial system, with a higher level of industrialization. This provides a solid foundation for Slkor to promote and apply its products in the local market. Collaborating with Turkish enterprises allows Slkor Micro to leverage local industrial resources and technological advantages, fostering mutual benefit and driving the development of both parties' businesses.

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Slkor products

 

Slkor Micro is actively expanding its presence in foreign markets, and the selection of Turkey is also due to another important reason. According to the inquiries from overseas sources on Slkor Micro's English website, a significant proportion of inquiries originate from Turkey. This phenomenon highlights Turkey's high demand for semiconductor products and also reflects Turkey's certain willingness to cooperate with Chinese semiconductor companies. Seizing this business opportunity, Slkor Micro, under the astute leadership of General Manager Mr. Song Shiqiang, has been actively responding to market demands and implementing targeted marketing strategies. Mr. Song has keenly identified the potential and opportunities in the Turkish market. By proactively responding to inquiries and providing customized solutions, the company has strengthened communication and collaboration with local customers and partners, laying a solid foundation for future cooperation.

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The Turkish agent company PE at Slkor headquarters

 

Since Slkor Micro entered the Turkish market, it has established a solid foundation of business dealings with local companies and formed agency relationships in the region. In November 2023, the Turkish agent company PE, represented by Engin and Mustafa, visited Slkor Microelectronics' headquarters in Shenzhen with a delegation of four people, where they met with General Manager Song Shiqiang and Vice General Manager He Junju. This meeting marked a new milestone in the cooperation between Slkor Micro and the Turkish agent company PE, laying a strong foundation for greater success in the Turkish market in the future. During the meeting, both parties engaged in in-depth discussions and exchanges regarding future cooperation directions, product demands, and market promotion strategies. The Slkor Micro international trade team emphasized the significant potential and opportunities in the Turkish market. With the support of the Turkish agent company PE, they expressed their commitment to strengthening collaboration with local customers and partners, aiming to provide even higher quality products and services in the Turkish market.

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Slkor SiC MOSFET

 

Slkor Micro's product line encompasses two main categories: high-end products and general-purpose products. The high-end products include silicon carbide (SiC) diodes, silicon carbide (SiC) MOSFETs, IGBTs, and fifth-generation ultra-fast recovery power diodes. On the other hand, in the realm of general-purpose products, Slkor Micro provides Schottky diodes, ESD protection diodes, TVS transient voltage suppression diodes, as well as general-purpose diodes and transistors. Additionally, the product line includes power devices and power management chip series. The wide application scope of these products offers the Turkish semiconductor market greater choice and flexibility.

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The Guangxi production base of Kinghelm Electronics

 

While Slkor Micro (www.slkoric.com) is expanding its overseas market, its sister company Kinghelm Electronics (www.kinghelm.net) is also steadily making progress in the path of overseas market development. Through precise marketing strategies and excellent product quality, they have achieved remarkable results. In the future, with the continuous expansion and deepening of their overseas business, both Slkor Micro and Kinghelm Electronics will demonstrate even greater competitiveness and influence on the international stage, realizing more brilliant development goals.

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