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Mr. Song Shiqiang Conducts "Kinghelm/Slkor VIS System" Training to Advance Brand Standardization through Standardized Management

release time:2025-05-14Author source:SlkorBrowse:869

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Training Session

 

A standardized Visual Identity System (VIS) strengthens brand building, enhances market recognition, and boosts competitiveness. On the afternoon of May 10, General Manager Song Shiqiang led a "Corporate VIS System Standardization" training session at Kinghelm (www.kinghelm.net) and Slkormicro (www.slkoric.com) headquarters, emphasizing company-wide participation and improvement. Mr. Song stressed that training represents the most advanced productivity. As Kinghelm (www.kinghelm.com.cn) and Slkormicro (www.slkormicro.com) expand their scale, brand influence, knowledge conversion, and innovation capabilities, reinforcing VIS construction is critical to shaping a unified brand image and elevating operational efficiency through "standardization+".

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Mr. Song Shiqiang in Training Session

 

Mr. Song introduced the newly launched Kinghelm/Slkormicro VIS Standardization System (Version 2504), available in both Chinese and English. It covers corporate color schemes, logos, slogans, design principles, and element combinations. To enhance knowledge absorption and innovation, Mr. Song blended theory with practice, discussing cultural symbolism, design rules, vector icons, logo design, textual interpretations, digital business cards, document formats, branded apparel (e.g., "kinghelm" and "slkor" workwear, badminton/basketball uniforms), mascots, and gifts. He highlighted the omnipresence and impact of VIS, underscoring the importance of learning, professional expertise, attention to detail, and cultivating a "rigorous, meticulous, efficient" work ethic. Participants were encouraged to refine aesthetic sensibilities, communication skills, and tool proficiency to boost productivity.

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Slogan: "Kinghelm Connects the World"

 

Mr. Song elaborated on Kinghelm/Slkormicro’s corporate values—"Integrity," "Continuous Improvement," "Resilience," and "Attention to Detail"—guiding the companies’ global innovation journey. He emphasized building a learning-centric organization where every employee evolves into a "knowledge-driven" contributor. Through his "Lun Dao" video series and articles, Mr. Song shares insights on learning, work, and life while institutionalizing knowledge management to foster a culture of continuous learning.

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Announcement of VIS Standardization System (Version 25.04)


The VIS permeates all aspects of operations. With the rollout of Version 2504, Kinghelm/Slkormicro’s VIS strengthens brand identity, enhances management precision, and amplifies soft power. Mr. Song’s persistent advocacy ensures global brand consistency and refined governance.

 

About Kinghelm:

Kinghelm is a leading manufacturer and supplier of high-quality electronic components, including RoHS-compliant antennas, wires, plug-ins, switches, and connectors. With over 17 years of experience, the company serves industries including automotive, telecommunications, industrial automation, medical devices, and consumer electronics. Kinghelm’s KH-12X12X4.3H-TJ tactile switch, with its compact size, high performance, and eco-friendly design, meets market needs for cost-effective, reliable solutions. Ideal for smart appliances, industrial controls, medical devices, and IoT terminals, this switch series is compatible with brands such as XKBConnection, HRO, Diptronics , SAB, ECE, NAIS, and OMRON.

 

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